Health trends for 2019

Posted 23 Days Ago in: Training, Genetics, Industry News, Nutrition

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Posted 95 Days Ago in: Genetics, Industry News

Introducing SnapShot: a simple, at home blood test by DNAFit

Get ready for a whole new era of self-guided health and wellness. SnapShot empowers you with knowledge about the inner workings of your body - helping you track your progress towards your health goals.

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Posted 102 Days Ago in: Genetics, Industry News

The IAAF’s new eligibility requirements for female athletes is not based on clear scientific consensus

Avi Lasarow, CEO of Prenetics International and founder of DNAFit, shares his thoughts on the IAAF’s new eligibility requirements for female athletes.

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Posted 274 Days Ago in: Industry News

DNAFit Has Been Awarded Two Queen's Awards!

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Posted 412 Days Ago in: Industry News

DNAFit Supports Dame Kelly Holmes Trust

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Posted 487 Days Ago in: Training, Genetics, Industry News

Highs & Lows, Using (and not using) Genetics in Elite Sport

DNAFit's Head of Product & Olympic medallist, Andrew Steele, tells his story of learning about his genetic profile after a career of highs and lows.

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Posted 560 Days Ago in: Genetics, Industry News, Nutrition

Marmite: Love It Or Hate It? The Answer May Lie In The Genes!

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Posted 545 Days Ago in: Industry News

DNAFit partners with Helix to launch a new suite of DNA-powered fitness and nutrition products

Leading genetics brand DNAFit today announced the launch of five new DNA-based products developed in partnership with Helix, a personal genomics company that today launched the first online marketplace of DNA-powered products. The partnership is the latest exciting step in DNAFit’s mission to help identify how people can exercise, eat right, and live better on a truly personal level. The brand focuses on taking cutting edge science out of the laboratory and into the hands of both ordinary consumers and elite sportspeople, helping them understand how their DNA affects their response to fitness and nutrition changes.

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Posted 551 Days Ago in: Industry News

DNAFit APPOINT DR. SILVIA CAMPORESI

DNAFit is delighted to announce the appointment of Dr. Silvia Camporesi to the DNAFit Scientific Advisory Board as External Advisor for Bioethics. A highly respected figure within the field of bioethics, Dr. Camporesi will play a key role in advising best practice on how DNAFit will execute and communicate its consumer genetics messaging and product innovations, at a time when consumers are faced with confusion when choosing between direct-to-consumer genetic products in a market with inconsistent levels of regulation

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